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THG credits infrastructure investment for Q4 success

THG has said that investment in infrastructure and fulfilment has helped it deliver significant growth across all divisions during the peak Q4 trading period, as well as record annual sales of £2.2billion.

The group has invested around £1 billion across infrastructure, technology and M&A in its first full year as a public company.

But THG CEO Matthew Moulding, cited the operational resilience and performance of the company’s Ingenuity Commerce infrastructure as a highlight, dispatching over one million units per day at peak periods. “The investment we have made in automation in  the UK delivered year-on-year efficiencies, and we are on track to launch our first AutoStore facility in the US during Q2 2022, supplementing the six warehouses added to the network across three continents during 2021,” he said.

The company says it has a substantial pipeline of site launches within its brand-building ecommerce and infrastructure platform THG Ingenuity.

Moulding said that the company’s THG Beauty division delivered sales growth of +38.9%, with six orders per second placed during the peak cyber period. Post platform migration,  customer service improvements included a 0.8 day average reduction in delivery service in the US for Dermstore, and an extended seven hour next day delivery cut-off time for Cult Beauty UK customers due to THG Ingenuity’s expansive courier relationships.

Consumer brands group THG includes brands ranging from Lookfantastic to Mankind within its THG Beauty division and Myprotein within its THG Nutrition division.

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  • THG