Retailing will become more personalised, more collaborative and more socially-influenced, according to new research by Planet Retail.
In a report titled The Future of Retail: 10 Trends of Tomorrow and featuring case studies from retailers around the globe, the analyst house warns that retailers have to start preparing themselves for more structural change to come.
We have taken two extracts from the report that are most closely related to eDelivery, and will be publishing them over the next few days.
The report’s author is Natalie Berg, Planet Retail’s retail insights director, who said: “Retailing has undergone seismic shifts over the past five years and we believe that further fundamental changes are just around the corner. By 2020, we predict that shoppers will have to pay for home delivery, traditional points-based loyalty cards will become a thing of the past, pure-play retail will largely cease to exist and checkout-less stores will become a reality.
“A key theme across the 10 future trends is the need for collaboration. Retailers are finally beginning to recognise the benefits of working together both in bid for differentiation and providing a better service for the customer. We expect more retailers will join forces by 2020, primarily through instore concessions or collection points for online orders.”
As a precursor to the extracts we are due to publish, here – by way of an appetiser – is an infographic produced by Planet Retail to illustrate some of the report’s key findings.